We aim to be ahead of the curve with creative ideas and trends, and use that knowledge for our clients.
Melanie Weitzner’s passion for design, wellness and food & beverage has been influenced by years of travel and exploring what’s new in the culinary scene. Her career began working for Polo Ralph Lauren before earning her Masters in Integrated Marketing Communications at Emerson College. She’s had over 10 years of agency experience and a demonstrated history working in the public relations and communications industry.
Her approach to PR encompasses all that is Lion & Lamb with a strategic execution while maintaining longstanding relationships with media across print, online and broadcast. As an experienced Co-founder of Lion & Lamb, Melanie has been able to deliver the results needed for her clients whether its Crisis Communications, Event Management, Media Relations or Corporate Communications in the hospitality, wellness and design industries.
Prior to co-founding Lion & Lamb, Rachel’s experience has been broad and varied. With 15 years of branding, marketing, and communications experience, previous roles include Chief Marketing Officer for Chris Blackwell’s Island Outpost Resort, Director of Communications for Andaz by Hyatt and Vice President at Dan Klores Communications.
Rachel’s extensive experience in technology, hospitality, fashion and spirits allows her to find trends across multiple industries. She has a proven track record of creating unique partnerships and relationships that have helped expand awareness of the companies she’s worked with. A Boston native with 11 years in New York and four years in London & Northern Ireland, Rachel continues to travel the world exploring and uncovering what people are looking for next.
Abbie has nearly a decade of experience working in Public Relations. With a personal passion for travel, she has focused her PR expertise in the hospitality and travel space working with clients such as Delta Air Lines, Princess Cruise Lines, The Watergate Hotel, Paradisus Resorts, Destination Hotels, Sheraton Hotels & Resorts, The Plaza Hotel, Lotte New York Palace and more. She has also worked with tech and lifestyle brands including Instagram, ASPCA, American Express, SUBWAY, Timex and Under Armour. She oversees several account teams, developing and executing successful public relations campaigns on a regional, national and international basis while also maintaining close relationships with high-level media.
Prior to Lion & Lamb, Abbie was a Vice President within the hospitality group at DKC Public Relations and before that, served as an Account Supervisor at Lou Hammond & Associates. She began her PR career at Catalyst Public Relations after graduating from Boston University. Abbie is a Connecticut-native who currently resides in New York City, and when she’s not at one of her favorite fitness classes, she’s probably planning her next trip.
Intrepid traveler, sommelier and culinary explorer, Ana Zawacki transitioned from talent booker and writing broadcast story content to pursue her passion for plates, places and people, becoming a skilled publicist with strong relationships in the media that share her love for travel, food and beverage. With over seven years in the industry, Ana has worked for top public relations agencies including Bullfrog + Baum, Lou Hammond & Associates, and Decker Royal Agency. As a Director at Lion & Lamb, Ana’s specialties include development and management of PR campaigns that combine media relations, social media and marketing tactics to generate quantifiable ROI; media planning and execution; team management; new business acquisition, and cross-promotional partnership development.
Goal-oriented and results-driven, Amanda has extensive experience leading a variety of creative programs for brands such as Jose Cuervo Tequila, Herschel Supply Co and Coca-Cola. Amanda’s ability to make fast friends with media, celebrity and influencers alike, make her a staple at many red carpet events. A trusted client resource, she brings a positive, can-do attitude to every aspect of her career and daily life. In her free time, Amanda enjoys checking out the latest trends in fitness and spending time with friends exploring new restaurants, traveling and enjoying a cocktail or two.
Cassie Lovett joined Lion & Lamb Communications in 2015 with a passion for the fast-paced nature of public relations and sharing the stories behind exceptional experiences. As an Account Director overseeing a number of travel and hospitality clients, she spent four years prior to joining Lion & Lamb Communications with a luxury travel public relations agency, managing accounts spanning three continents from boutique hotels to international destinations. Past clients include Cape Town Tourism and the City of Clearwater, Florida along with hotels such as Hotel Unique, Saõ Paolo; Azura Retreats, Mozambique; Uncharted Africa Safari co.; Africa Adventure Company and more. Cassie holds a B.S. from Babson College in Business Administration.
A traveler at heart with a background in creative production, Lucy Ballantyne brings her expertise in both the inventive and practical side of the media and hospitality industries. Originally from Melbourne, Australia, she completed her Communications and Film degree from institutions in both Australia and Italy. Never one to sit still, relocating to New York City saw Lucy working on productions for brands such as Helmut Lang, Rag + Bone and Heinekenn and handling the communications for luxury travel destinations, operators and hotels spanning five continents including Africa and Antarctica. Joining the Lion & Lamb Communications team as a trustworthy and loyal client resource, she offers the team her enthusiasm, relentless optimism and passion for great storytelling.
Chelsea Werner had the unique privilege of beginning her career as the tour photographer for world famous DJ Fedde Le Grand. She served as a core member of his social media team and was instrumental in developing Fedde’s brand and internet presence. Chelsea seamlessly transitioned into the world of hospitality thanks to her vast travel and experiences working in nightclubs and collaborating with promoters worldwide. At Merchants Hospitality Chelsea was responsible for curating and maintaining digital marketing strategies for properties including Philippe Chow, Ophelia, Treadwell Park and more. While working to develop and keep cohesive brand identities for their diverse collection of properties, Chelsea created a competitive digital presence for Merchants Hospitality. Chelsea is now a Senior Publicist at Lion & Lamb.
Born and raised in Minneapolis, Lesley Hennen is currently based in Brooklyn, NY. After graduating from the Gallatin School of Individualized Study at New York University in 2014, Lesley began her career in public relations. She’s executed PR initiatives for several wine & spirits brands over the years including Maker’s Mark bourbon, Tres Agaves tequila, Sobieski vodka, Amarula South African cream liqueur, and Cakebread Cellars winery in Napa Valley. In her spare time, Lesley can be found performing stand-up in various bars and basements around NYC, working on her next comedic short, or on the hunt for the best gin & tonic in the city.
A born and bred Californian, Emily’s background is rooted in media, hospitality, and event marketing and production. After attending the University of California, Santa Cruz, Emily began as an event coordinator and contributing writer for SOMA Magazine while working at lauded restaurants and bars. Encouraged to try her hand at public relations, she joined a boutique agency in New York working with high-profile chef personalities and bars. Emily has led accounts for Bread & Butter PR in San Francisco and Lettuce Entertain You in Chicago, including Gavin Newsom’s PlumpJack Group, Three Dots and a Dash, The Halal Guys, and Zuma. Folding in her passion for music and philanthropy, Emily performed social media and marketing for the Pilot Light non-profit organization, the Windy City Smokeout music festival, and well-known musicians. During her spare time she enjoys live music, traveling, and cooking, and is always in search of the best cheeseburger.
With a background in many aspects of hospitality, Sacha has a particular love for the cocktail bar and spirits industries. She brings a knowledge and understanding of this infectious industry from two of its major operating cities across the globe. Born in the UK’s beautiful Lake District region, Sacha moved to London at a young age where she completed an intensive Degree program in Media and Communications at the world-famous Goldsmiths College, known for its eclectic alumni and famous for it advanced specialization in the creative arts. During her time there, Sacha was introduced to London Cocktail Club where alongside her studies and beyond she worked with Founder JJ Goodman in a series of progressive roles, helping to grow the seven venue bar group. With her sights on the Big Apple, she crossed the pond to join Lion & Lamb Communications in 2015. Here she continues to work as a trusted and reputable contact for clients, with a flare for creative writing and a genuine adoration for the field of Public Relations.
Passionate about persuasive words and penne ala vodka, Sophie Burton recently graduated from the University of Michigan with a degree in Communication Studies and Writing. From her hometown of Minneapolis to NYC, she has written for a variety of publications about topics ranging from chia seeds at Where to wedding dresses at The Knot, and is excited to channel her love of writing and decadent food into a career in culinary PR.
A native New Yorker, Ilana combines her passion for hospitality and her proactive nature into her Publicist role at Lion & Lamb. Having gained her start at a luxury travel agency for two years with clientele ranging from tourism boards such as Sonoma County to hotels including Oberoi Hotels & Resorts, Ilana brings a strong knowledge of the travel and hospitality space, writing skills, organization, creativity and media relations to the team. Her adoration for New York City led her to the Fashion Institute of Technology (FIT) where she graduated with a Bachelor’s Degree in Advertising and Marketing Communications. Travel has always been a passion for Ilana, however, her Summer internship abroad at J. Walter Thompson London inspired her to translate it to her career. Living and breathing her appreciation for the hospitality space, in her spare time Ilana can be found researching the best happy hour spots, trying new instagrammable restaurants, and planning her next vacation.
Meg’s passion for food and travel steered her across the country as well as through Europe in search of different cuisines and cultures. The University of Alabama cultivated her path in PR and lead her to join the Culinary Team at Lion & Lamb where she has applied her zest for the industry and developed her creative skill set to problem solve and support client goals.
Tamara Karram is a recent graduate of Southern Methodist University in Dallas, TX, where she acquired a degree in Public Relations and Strategic Communications as well as a Minor in Journalism. Her past internship experiences have ranged from agency to non-profit to sports PR. Passionate about writing and the field of communication, Tamara felt she found the perfect home in Lion & Lamb to kickstart her career as she learns and grows under the esteemed staff. In her free time, Tamara enjoys traveling, exploring New York City’s exciting food scene and creative writing. As a part of Lion & Lamb’s travel division, Tamara brings her creativity, fervor and passion to the team.
Paige recently graduated from the University of Delaware with a degree in English and minors in both journalism and health and wellness. While there, she was able to combine all of her passions into a future career path in Public Relations. In her spare time you can find Paige exploring new bars and restaurants around New York City.
Having grown up in Sacramento, surrounded by the bounty of California’s Central Valley, Katie’s love for food and wine developed naturally. Her ambition to share the stories of the places and people she loves drove her towards a career in hospitality PR, and she is excited to continue that journey as part of the culinary team at Lion & Lamb. A recent transplant from Los Angeles, Katie previously worked at an agency handling PR for various wineries and wine-centric events. Past experience also includes working with a variety of restaurants and chef personalities in New York City and beyond. In her spare time, Katie enjoys rummaging for unique finds at flea markets, prepping to make her first vintage of wine (Gewürztraminer) and eating and drinking through her way through the city!
Megan is a recent graduate of the University of Maryland, College Park, where she received a degree in Communication Studies. Megan’s exceptionally social and outgoing nature combined with her passion for writing led her to pursue a career in Public Relations, one that she’s excited to begin on the spirits team at Lion & Lamb. In her free time, you’ll find Megan at concerts, restaurants, and bars in different parts of New York City.